Cue Digital Media Appoints New President

Cue Digital Media Appoints New President and Expands its Leadership Team
Digital Media Expert Christopher Law Becomes New President of Cue

TORONTO (March 30, 2016)Cue Digital Media, recently named Canada’s fastest growing media company by Profit 500, announced today that the company has expanded its team with a new partner – naming digital media expert Christopher Law as its new President.

Other senior appointments include Tony Luccisano named the new Head of Sports and Entertainment Sales, Angus Baldocchi appointed as Director of Programmatic Sales, and Deborah Gurofsky becoming Manager of Strategy and Innovation.

“Christopher Law is a visionary and an innovator in the digital landscape with a proven record of driving maximum results for clients,” says David U.K., CEO and Founder. “We have doubled down on the future of digital media in Canada. Chris will be an integral partner to helm a strategic and aggressive expansion plan in 2016.”

In addition to the new appointments, Cue has doubled its office space relocating to a dramatic new loft environment in downtown Toronto’s historic Berkley Castle building.

Christopher Law – President, Cue Digital Media
In this newly created position, Law will work closely with David U.K. on Cue’s strategic growth and rapid expansion. He will also oversee management of Cue’s presentation of premium digital news, sports and entertainment platforms – which include National Football League, Bleacher Report, SB Nation, UFC, CNN, CNN Money, The Chive and Funny or Die.

“Cue exclusively represents an incredible suite of top-tier global brands that not only drives all key metrics, but delivers a high-quality brand environment for advertisers,” said Law. “This is an exciting time in the evolution of media and digital advertising, and I am looking forward to working with David U.K. and our leadership team to expand Cue and give our clients and partners even more premium opportunities to reach their audience.”

Law brings 25 years of media leadership experience to Cue – most recently leading a high performing team at Meditative as their Chief Revenue Officer. Throughout his media career, Law has also held senior positions at Rogers Digital Media, Bell Sympatico/MSN, Kontent Publishing and Famous Players Media.

Tony Luccisano – Head of Sports and Entertainment Sales, Cue Digital Media
Appointed Head of Sports and Entertainment Sales, Luccisano manages Cue’s relationship with advertising agencies and clients. In sports alone, Cue reaches over 5 million Canadian sports fans and 50% of the viewers do not visit other Canadian sports sites according to ComScore January 2016.

With almost 20 years of digital media sales experience, Luccisano brings Cue’s clients a wealth of industry knowledge. Prior to joining the Cue sales team, Luccisano headed up the digital sports sales team at Rogers Media. He was also instrumental in leading the digital sales team at TSN where he set new revenue standards for their emerging digital assets.

Angus Baldocchi – Director of Programmatic Sales, Cue Digital Media
Angus Baldocchi heads up Cue’s growing programmatic department. In this new role, Baldocchi works with Google to offer one of the largest private exchanges allowing Canadian advertisers access to Cue’s exclusive ad inventory in a high quality vetted and safe environment.

Baldocchi brings more than 12 years of digital advertising experience to the Cue team.

Deborah Gurofsky – Manager of Strategy and Innovation, Cue Digital Media
In this new role, Deborah Gurofsky manages the development of Cue’s innovative and integrated creative executions. Her daily goal is to deliver clients the perfect mix of impressions along with the “WOW” factor that can elevate a campaign’s success.

Gurofsky joins Cue from Olive Media where she was part of the strategic sales solutions team.

About Cue Digital Media

Cue Digital Media is one of Canada’s leading online news, sports and entertainment media companies selling online integrated advertising opportunities, branded content, sponsorships and partnerships to major agencies and Fortune 100 brands. Cue exclusively represents only select, established, premium online news, sports and entertainment properties in Canada reaching over 17 million unique Canadians each month. Cue represents some of the most recognized, high-profile digital news, sports and entertainment websites including:

  • Sports: NFL® (National Football League), Bleacher Report, SBNation, UFC® (Ultimate Fighting Championship)
  • Entertainment & Lifestyle:Turner Broadcasting, theChive, VOX Media, Funny Or Die, College Humor, VIACOM, Uproxx, Brobible, Dorkly, Woven Media.
  • Business and Finance: Business Insider, CNN Money
  • Tech:CNN Tech, TheVerge, Polygon, Tech Insider.
  • News: CNN, CNN Money
  • Women: Bustle, Thought Catalog.

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