Cue Digital Media Expands its Sales Team with Key Appointments

Cue Digital Media, one of Canada’s leading online news, sports and entertainment media companies, announced today that the company has expanded its sales teams with several senior appointments.

Rajan Sharma joins Cue as its new National Sales Director of News, Business and Finance. Jason Lord and Chnida Walsh come aboard as National Sales Executives for the Sports Group, Shelley Wilson is appointed to Cue’s Women’s Group and Caitlin Wakefield joins Cue’s growing Entertainment Sales team.

Cue’s new sales leaders will manage relationships with advertising agencies and clients across the company’s growing exclusive portfolio of premium News, Sports, Entertainment and Women’s platforms.

“As Canadian digital media consumption of premium destinations like CNN, Bustle and Bleacher Report continues to soar, we have a growing list of advertisers and sponsors that are very keen to integrate their brands with our slate of premium partners,” says David U.K., CEO and Founder, Cue Digital Media. “Expanding our sales team with innovative leaders allows us to give our partners broader opportunities across exclusive platforms that millions of Canadians connect with every day.”

Rajan Sharma – National Sales Director, News, Business and Finance
As the National Sales Director for Cue’s expanded News, Business and Finance vertical, Rajan Sharma manages access to the company’s premium news platforms, including CNN, CNN Money, Business Insider and Vox.com.

With Canadian consumption of U.S.-based news sources at an all-time high, Cue’s News platforms now attract 9 million unduplicated unique viewers a month. The company also ranks as the #1 media company in comScore’s Business and Finance category (May 2017), with a reach of more than 5.1 million unique Canadian visitors per month.

Sharma joins Cue with nearly 20 years of digital media sales and brand marketing experience garnered from holding a variety of senior roles with several prominent media and advertising companies, such as Tremor Video, CBC and The Weather Network.

Caitlin Wakefield – National Executive, Entertainment Sales
Caitlin Wakefield manages Cue’s slate of premium entertainment platforms, including Rolling Stone, College Humor and GameSpot.

Cue’s expanding entertainment properties continue to attract more and more Canadians. The company currently ranks as Canada’s #2 media company in comScore’s Entertainment category (May 2017), with a reach of more than 6.6 million unique visitors per month.

Prior to joining the Cue team, Wakefield was an account executive at Videology and worked closely with national advertisers during her time at Rogers Media and Bell Media.

Jason Lord and Chnida Walsh – National Executives, Sports Sales
Jason Lord and Chnida Walsh oversee Cue’s growing sports portfolio that features top international sites and boasts all Canadian digital assets for Bleacher Report, SB Nation, and the Ultimate Fighting Championship (UFC®).

Overall, Cue reaches more than 3.2 million Canadian sports fans with its digital assets and 50 per cent of the viewers that do not visit other Canadian sports sites, according to comScore May 2017.

Lord’s broad range of digital media experience includes previously held senior strategy roles with Wave Digital Media, AcuityAds and Rogers Media. Walsh brings more than 10 years of senior sports sales experience to the Cue team. She previously held senior roles at Insight Sports, The Hockey News and The Score.

Shelley Wilson – National Executives, Women’s Group
Shelley Wilson joins Cue to manage its full slate of female-skewing inventory that includes Us Weekly, Bustle and Thought Catalog. The platforms in Cue’s Women’s Group now reach 4.2 million unique visitors per month in Canada according to comScore May 2017 – ranking 3rd among all Lifestyle media companies in Canada.

Wilson comes to Cue from Jones Media where she managed several high performing brand campaigns for major Canadian clients. Wilson has also held Account Executive roles at Mode Media and TC Media.

About Cue Digital Media
Cue Digital Media is one of Canada’s leading online news, sports and entertainment media companies selling online integrated advertising opportunities, branded content, sponsorships and partnerships to major agencies and Fortune 100 brands. Cue exclusively represents only select, established, premium online news, sports and entertainment properties in Canada reaching over 17 million unique Canadians each month. Cue has the exclusive digital rights to represent some of the most recognized, high-profile digital news, sports and entertainment websites.

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